until Rebecca reminded me of the old way of scrapbooking, before die-cuts, parties, and Creative Memories.
People used to cut out poems, pretty pictures, and the like, and paste them in brown-paper scrapbooks. I suddenly remembered sitting on a little stool at my great-grandmother's feet while she rocked and cut out pictures from seed catalogs. I have a scrapbook she made in this manner.
In a flash, I dug out some blank books, scissors, and gluesticks for my kids. They were immediately, deeply, absorbed. Now my children have scrapbooks. Now they have a way to process all the delightful images they see. I am so pleased to have given them supplies at the crucial point in their fad.
I hope this is also a way to handle their budding consumerism. I don't want to encourage my children to pore over circulars, but if they do, they can at least paste their infatuation in their scrapbooks. And maybe that will lay the covetousness to rest (or not - time will tell).